4iG Group Eyes North Macedonia for Expansion in Western Balkans
2nd August 2024
Hungarian telecom giant 4iG Group targets North Macedonia for expansion, aiming to leverage its regional expertise to boost telecommunications infrastructure and economic growth.
Expanding Horizons: 4iG Group Sets Sights on North Macedonia
Budapest, Hungary – In a strategic move to bolster its presence in the Western Balkans, the Hungarian telecommunications leader, 4iG Group, is exploring opportunities to enter the North Macedonian market. Already a prominent player in Albania and Montenegro through its One brand, 4iG is poised to extend its regional influence further.
High-Level Talks Signal Ambitious Expansion
Gellért Jászai, Chairman of 4iG Group, recently held a meeting in Budapest with Aleksandar Nikoloski, North Macedonia's Deputy Prime Minister and Minister of Transport. The discussions focused on potential collaborations and the introduction of 4iG’s telecommunications services in North Macedonia.
"We believe that the successful history of the 4iG group in the telecommunications industry, combined with regional expertise, can be applied very effectively in the Macedonian market as well," Nikoloski stated. He emphasized the mutual benefits this initiative could bring, highlighting a shared vision for a connected, digitally advanced society.
Strategic Move in the Western Balkans
4iG’s expansion into North Macedonia marks a significant step in its broader strategy for the Western Balkans. The company aims to bring its mobile and fixed telecommunications services to North Macedonia, replicating its success in Montenegro and Albania. This initiative aligns with 4iG’s goal to enhance digital infrastructure, which is crucial for economic and social progress.
The Chairman of 4iG Group underscored the importance of this development, stating, "We are eager to contribute to North Macedonia's telecommunications sector and drive positive change through technology. In the coming weeks, we will work with the Government to formalize our commitment and further detail this relationship."
Advancing Digital Infrastructure
The meeting also highlighted the critical role of digital infrastructure in fostering economic growth. 4iG Group expressed its dedication to investing in advanced technologies to expand and strengthen North Macedonia’s telecommunications network. This expansion is expected to improve customer experience, create jobs, and stimulate economic development.
"We see significant benefits for both parties," said Nikoloski. "Our collaboration with 4iG Group could be particularly beneficial for the citizens of North Macedonia, aligning with our vision for a digitally advanced society."
Regional Projects and Future Prospects
4iG’s expansion strategy is not limited to North Macedonia. The company is also involved in a major project to develop an underwater cable for high-capacity data transmission between Albania and Egypt. This project is expected to benefit not only Albania but also North Macedonia and the wider region.
The underwater cable project is one of the most significant investments in the Western Balkans, aiming to enhance connectivity and data transmission capabilities. Such initiatives underscore 4iG’s commitment to driving technological advancement and economic growth in the region.
Conclusion: A Forward-Looking Partnership
4iG Group’s potential entry into the North Macedonian market represents a forward-looking partnership aimed at leveraging technological expertise to drive regional progress. As the company moves forward with its expansion plans, the collaboration between 4iG and North Macedonia is set to create a more connected and digitally advanced future for the Western Balkans.
In conclusion, 4iG Group's expansion into North Macedonia signifies a strategic milestone in its growth journey. With a focus on enhancing digital infrastructure and fostering economic development, 4iG is poised to make a significant impact on the telecommunications landscape of North Macedonia and beyond.