Record Downloads: eKesco App Surges to 260,000 Users in Kosovo

13th August 2024

Record Downloads: eKesco App Surges to 260,000 Users in Kosovo

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The eKesco app has reached nearly 260,000 users in Kosovo, with a significant increase in downloads. Discover how this application is transforming utility services for Kosovars.

Introduction:


The eKesco application, designed to streamline utility services for the Kosovar population, has reached a remarkable milestone. With nearly 260,000 users now on board, the app has become an essential tool for consumers across Kosovo. In the last two weeks of July alone, over 1,300 new customers joined the platform, underscoring its growing popularity. This surge in adoption highlights the app's role in transforming the way Kosovars manage their electricity services.

eKesco's Growing Popularity: A Snapshot of Success


The rapid increase in eKesco's user base is a testament to the app’s effectiveness in meeting consumer needs. Since its launch, the application has seen widespread adoption, quickly becoming one of the most downloaded and utilized platforms in Kosovo. The recent surge in users—1,300 new downloads in just two weeks—reflects the public’s enthusiasm for a more convenient way to manage electricity services. This growth is not just a statistic; it signals a shift in how utility services are accessed and utilized in the region.

A New Version, A New Era: Enhancing User Experience


To maintain its momentum, KESCO introduced a new version of the eKesco app, coupled with a strategic promotional campaign. This update was designed with consumers in mind, aiming to make the app even more accessible and user-friendly. The "Me ni t prekme" campaign has been particularly effective, utilizing both traditional and digital media to reach a broad audience. Notably, KESCO set up stands at Pristina's "Adem Jashari" Airport to engage with travelers, particularly expatriates, who frequently need to manage their properties in Kosovo. The app’s ability to facilitate remote electricity payments has proven to be a significant advantage for Kosovars living abroad.

Streamlining Services: eKesco's Multifaceted Functionality


The eKesco app goes beyond simple bill payments. It offers a range of services that enhance the consumer experience, including the ability to submit various requests and complaints, receive notifications about electricity usage, check the status of their electricity meter, and download bills directly. The app’s integration with secure banking systems has led to a 50% increase in electronic payments, reflecting a shift away from traditional, in-person transactions. This convenience, coupled with enhanced security, has made eKesco an indispensable tool for consumers.

Customer Satisfaction: The Power of Innovation


The recent redesign of the eKesco app has not only increased its functionality but also improved its visual appeal and user experience. Feedback from users has been overwhelmingly positive, with many praising the new design and the ease of navigation. The majority of those who have downloaded the app are active users, indicating a high level of satisfaction and engagement. This success speaks to KESCO's commitment to innovation and its dedication to providing consumers with cutting-edge services.

Conclusion: eKesco's Commitment to the Future


As eKesco continues to grow, KESCO remains focused on building strong partnerships with its consumers by leveraging advanced technologies. The company’s dedication to staying in step with technological advancements and its commitment to environmental sustainability position it as a leader in the utility sector. The eKesco app is not just a tool for today—it’s a platform that will continue to evolve, offering even more value to Kosovars in the years to come.

Closing Thought:


The success of the eKesco app reflects a broader trend of digital transformation in Kosovo. As more consumers embrace this platform, the future of utility services looks increasingly digital, efficient, and consumer-friendly.