Mega pop star Rihanna globally launched her lingerie line Savage X Fenty on Thursday (May 10) at Villain in New York City.
The 30-year-old entertainer’s new line will feature 90 pieces of lingerie, sleepwear, and accessories and is available from today, May 11.
Speaking to Vogue she says::
Women should be wearing lingerie for their damn selves. I can only hope to encourage confidence and strength by showing lingerie in another light. You don’t have to stick to one personality with lingerie; it’s fun to play around. You can be cute and playful one week and a black widow next week. You can take risks with lingerie. I want people to wear Savage x Fenty and think, I’m a bad bi**h. I want women to own their beauty.
See photos from the launch below: