Kim Kardashian has been known to go naked or nearly naked to promote her perfumes and makeup.

But this time, she's switched tactics and has decided to get our attention using a naked man.

The mother-of-three is promoting her new KKWBeauty range a new collection featuring 7 Pressed & Loose Powder Pigments.

She released a new promotional video where she was clad in a leotard while a completely naked male model held a mirror of her.

Kim Kardasian switches tactic and promotes her makeup brand using a naked man

As usual, she's been called out by social media users for always sexualizing everything.