MultiChoice Ghana has 30 days to respond to suspension notice- NCA

By Emmanuella Sarfo-Ntow August 7, 2025

The National Communications Authority (NCA) has formally notified Multichoice Ghana Limited of its intention to suspend the company’s authorisation to operate its Subscription Management Service for Satellite Television Broadcasting (Pay TV – Direct-to-Home Bouquet).

The move, initiated under the directive of the Minister for Communications, Digital Technology and Innovation, Samuel Nartey George, follows an ongoing standoff with the operators of DStv over what the Minister has described as unfair and exorbitant subscription fees charged to Ghanaian consumers.

In recent weeks, the Minister has publicly criticised Multichoice Ghana’s pricing model, calling it “exploitative and disconnected from Ghana’s economic realities.” He warned that regulatory measures would be taken if the company failed to adjust its fees in line with the cedi’s recent appreciation.

In a statement issued on Sunday, August 3, Multichoice Ghana pushed back, calling the Minister’s directive “regrettable” and insisting that further price reductions were not viable under current market conditions, citing long-term currency volatility and operational costs.

However, the Minister rejected that explanation, arguing that the company’s stance ignores the financial hardship faced by many Ghanaians.

In a follow-up statement released by the NCA on Thursday, August 7, the Authority said the action is being taken under Section 13 of the Electronic Communications Act, 2008 (Act 775). It cited concerns that the company’s pricing practices are “inimical to the public interest.”

Per regulatory procedure, Multichoice Ghana has 30 days to respond. During this period, the company may submit its position, take corrective action, or file a formal objection to the planned suspension.

“By this notice, Multichoice Ghana has thirty (30) days within which the company may present its views, or provide remedial action, and submit a written statement of its objections to the suspension of the authorisation,” the statement said.

This development represents a significant step in the government’s efforts to regulate pay-TV services and ensure fair pricing in the communications sector.

While some stakeholders, including the Minority in Parliament, have urged dialogue and caution, the Minister has reaffirmed his commitment to pursuing enforcement through regulatory channels if necessary.

Further updates are expected after the conclusion of the 30-day consultation window.

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Emmanuella Sarfo-Ntow
I am Emmanuella Sarfo-Ntow. I am a publisher and a writer with a keen eye for clarity and tone.Also passionate about impactful storytelling.

Emmanuella Sarfo-Ntow

I am Emmanuella Sarfo-Ntow. I am a publisher and a writer with a keen eye for clarity and tone.Also passionate... See More